Kiddiwinks is a children’s entertainment channel focusing on animated and educational shows. We’re a bunch of big kids so we were super excited to work on the Kiddiwinks identity.
We started by designing a variety of logos to find the channel’s playful personality. This led us to create a logotype that subtly housed a friendly critter with smiling i’s. After a nap we got back to work and put together a jolly and energetic identity filled with friends and shows that burst out of magical portholes.